Avis relatif aux cookies
Last Updated: September 21, 2026
This Cookie Notice explains how SKYWORTH Group ("SKYWORTH", "we", "us" or "our") uses cookies and similar technologies on the Panasonic TV website at https://television.panasonic.com/.
This Cookie Notice supplements our Privacy Policy and applies to users located in the European Economic Area ("EEA").
For the purposes of this Cookie Notice, references to SKYWORTH Group include Skyworth Group Limited and the relevant SKYWORTH affiliates involved in operating and supporting the Services within the applicable authorised territories.
"Panasonic" is a registered trademark of Panasonic Holdings Corporation and is used under licence.
A cookie is a small text file that a website stores on your browser or device. Similar technologies may include pixels, tags, local storage, scripts, software development kits ("SDKs") and other technologies that store or access information on your device.
1. Categories of Cookies and Similar Technologies
We may use the following categories of cookies and similar technologies:
| Category | Purpose | Your Controls |
|---|---|---|
| Strictly Necessary | Support website security, session management, network management, fraud prevention, consent records, account functions and other features required for the website to operate securely and correctly. | These technologies may be used without consent where they are strictly necessary for the website or a service you have expressly requested. |
| Functional | Remember your preferences and enable enhanced features such as localisation, video, chat, reviews and other website functionality. | Where consent is required, these technologies will only be activated after you provide consent and can be managed through Cookie Preferences. |
| Analytics and Performance | Measure website visits, usage, errors and performance and help us understand how users interact with the website. | Where consent is required, these technologies will only be activated after you provide consent and can be managed through Cookie Preferences. |
| Advertising and Targeting | Measure advertising performance, understand campaign effectiveness, create or match audiences and provide personalised advertising where permitted by law. | These technologies will only be used where the required consent has been obtained. You can manage or withdraw your consent through Cookie Preferences. |
| Social Media and Embedded Content | Enable embedded videos, social media content, sharing tools and other third-party features. The relevant third-party provider may receive information when these features are activated. | Where consent is required, third-party content or related technologies will not be activated until you provide consent. |
Under EU rules, storing information on, or accessing information from, a user's device generally requires prior consent unless the technology is strictly necessary to provide a service requested by the user. European Data Protection Board
2. First-Party and Third-Party Cookies
First-party cookies are set by the domain you are visiting.
Third-party cookies and technologies are provided by another organisation, such as:
- Shopify;
- analytics providers;
- advertising platforms;
- review providers;
- social media platforms;
- video or embedded-content providers;
- customer support providers;
- other website applications or integrations.
Where a third party independently determines the purposes and means of processing personal data, it acts as an independent controller and its own privacy and cookie notices apply.
The technologies used on the website may change as website features, applications, integrations and service providers are added, removed or updated.
More detailed information about the cookies currently in use, including their purposes and duration, may be available through the Cookie Preferences tool or other information provided on the website.
3. Shopify and Website Functions
Our website may use Shopify and related technologies to support website functionality.
Depending on the Services available in a particular market, these technologies may support:
- session management;
- website security;
- shopping-cart functionality;
- account functions;
- fraud prevention;
- language and regional preferences;
- consent management;
- website performance.
Installed applications and integrations may use additional cookies or similar technologies for functions such as:
- analytics;
- reviews;
- customer support;
- email sign-up;
- recommendations;
- embedded content;
- marketing and advertising.
Any non-essential cookies or similar technologies requiring consent will only be activated after the appropriate consent has been obtained.
4. Legal Basis and Consent
Where cookies or similar technologies involve the processing of personal data, the GDPR may also apply in addition to the specific rules governing access to or storage of information on a user's device.
Strictly necessary technologies may be used without consent where permitted by applicable law.
For non-essential technologies, we will request your consent before storing or accessing information on your device where consent is legally required.
Consent must be freely given, specific, informed and unambiguous.
You are not required to consent to non-essential cookies in order to access the essential functions of the website.
The European Commission notes that operational cookies necessary for a website to function may not require consent, while other cookies should be subject to meaningful user choice. European Commission
5. Your Choices and Cookie Preferences
When you first visit the website, you may be presented with a cookie banner or consent-management interface.
Where applicable, you can use this interface to:
- accept non-essential cookies;
- reject non-essential cookies;
- select individual categories;
- review your preferences;
- change your preferences;
- withdraw your consent.
Rejecting non-essential cookies should not prevent you from accessing the essential functions of the website.
You can change or withdraw your consent at any time through the Cookie Preferences tool available on the website.
Your choice may be stored so that we can remember your preferences and demonstrate compliance with applicable law.
Cookie preferences are generally associated with a particular browser or device. If you:
- clear your cookies or browser storage;
- use another browser;
- use a different device;
you may need to make your choices again.
Under EU rules, refusing cookies should be as easy as accepting them, and websites should avoid designs that improperly push users toward acceptance. European Commission
6. Browser and Device Controls
Most browsers allow you to view, block or delete cookies through their settings.
You may also be able to configure your browser to:
- block all cookies;
- block third-party cookies;
- delete cookies after closing the browser;
- receive notifications when cookies are being set.
Please note that blocking strictly necessary cookies or local storage may affect the operation of essential website features.
Mobile operating systems, browsers and third-party platforms may also provide additional privacy and advertising controls.
Browser or device controls operate separately from the Cookie Preferences tool on this website.
7. Analytics
Where we use analytics technologies, they may collect information such as:
- pages visited;
- time spent on pages;
- navigation paths;
- interactions with website elements;
- device and browser information;
- approximate location derived from IP address;
- referral information;
- website errors and performance information.
Analytics technologies that require consent will not be activated until the relevant consent has been provided.
Where analytics can lawfully be operated without consent under a specific applicable exemption, we will only rely on that exemption where all applicable legal requirements are satisfied.
8. Advertising and Targeting Technologies
Subject to your consent where required, advertising technologies may be used to:
- measure advertising performance;
- attribute conversions;
- understand campaign effectiveness;
- limit how often advertisements are shown;
- create or match advertising audiences;
- personalise advertising.
These technologies may involve third-party advertising providers.
Where such third parties act as independent controllers, their processing will also be governed by their own privacy notices.
If you reject or withdraw consent for advertising cookies, you may still see advertising, but it may be less personalised.
9. Social Media and Embedded Content
Some pages may contain content or functionality provided by third parties, such as:
- video players;
- social media posts;
- sharing tools;
- maps;
- external media.
These third parties may use cookies or similar technologies when their content is loaded or used.
Where consent is required, third-party content that relies on non-essential technologies may remain inactive until you provide the relevant consent.
Third-party providers control their own technologies and may change their privacy or cookie practices independently.
The European Commission follows a similar approach for embedded third-party content, requiring users to accept the relevant third-party cookies before such content is activated. European Commission
10. Withdrawal of Consent
You may withdraw your consent for non-essential cookies at any time through the Cookie Preferences tool.
Withdrawal of consent applies prospectively and does not affect the lawfulness of processing carried out before consent was withdrawn.
After withdrawal, relevant non-essential cookies will no longer be intentionally placed or accessed by us, except where continued use is otherwise permitted by applicable law.
Cookies already stored on your device may remain until they expire or are deleted. You can remove them through your browser settings.
11. Retention and Cookie Duration
Some cookies are session cookies and expire when you close your browser.
Other cookies are persistent cookies and remain on your device for a defined period unless you delete them earlier.
The duration of each cookie depends on its purpose.
Information about specific cookie names, providers and retention periods may be provided through the Cookie Preferences tool or cookie list available on the website.
Personal data collected through cookies and similar technologies will not be retained for longer than necessary for the relevant purposes, subject to legal, security and compliance requirements.
Third-party providers may apply their own retention periods in accordance with their respective privacy notices.
12. International Data Transfers
Some providers of cookies, analytics, embedded content or other technologies may process information outside the European Economic Area.
Where personal data is transferred outside the EEA, appropriate safeguards will be used as required under applicable data protection law.
Further information about international transfers is available in our Privacy Policy.
13. Changes to This Cookie Notice
We may update this Cookie Notice from time to time to reflect changes in:
- applicable law;
- website technologies;
- service providers;
- website functionality;
- business practices.
When we make changes, we will update the Last Updated date at the top of this Cookie Notice.
Where required by law, we will provide additional notice or request renewed consent before materially changing the use of non-essential cookies or similar technologies.
14. Contact Us
If you have questions about this Cookie Notice, our use of cookies and similar technologies, or your privacy rights, please contact:
SKYWORTH Group
Skyworth Group Limited
Email: support-eu@panasonic.skwservice.com
Website: https://television.panasonic.com/
For more information about how we process personal data, please refer to our Privacy Policy.
"Panasonic" is a registered trademark of Panasonic Holdings Corporation and is used under licence. Panasonic-branded televisions presented through this website are marketed and/or distributed by SKYWORTH under licence within the applicable authorised territories.